Organization Name very first page
Group last site
Name of Members
BUSINESS PLAN FORMAT
I. Cover Sheet
1 . 1 ) Name and Address of Business, Contact information
1 . 2 . Name(s) and Address(es) of the Principals
Chapter 2 . BUSINESS SUMMARY (this section is usually written last)
2 . 1 ) Business Description (You may use the information in chapter a few – 9. summarize everything you have crafted on that chapter) installment payments on your 1 . you description of your company, including your products and/or services installment payments on your 1 . a couple of objectives and mission affirmation
2 . 1 ) 3 the business's administration
Describes your management team and personnel and how your company ownership is definitely structured. Break it in to three parts:
The Ownership Structure section describes the legal structure of the business. It may be a single phrase if your business is a sole proprietorship. Make clear who holds what percentage of ownership in the firm.
The Internal Supervision Team section can describe the primary business managing categories tightly related to your business, identify who's likely to have responsibility for that category, and profile that individual's skills.
2 . 1 . some the market as well as your customer
Make clear exactly what kind of people who could be interested in buying your products or services are like, and how many of them you will find.
2 . 1 ) 5 marketing and sales
Products and your Unique Selling Proposition(what sets the products and/or services in addition to your competitors)
The price you charge needs to be competitive but nonetheless allow you to help to make a reasonable profit. (you ought to know the price of every item of your competitors)
Just how is your product or service going to get to the customer? (For illustration, will you distribute your services or products through a Web site, through the postal mail, through product sales representatives, or perhaps through retail? ) Advertising and Marketing promotions Plan
Advertising�: What percentage of your annual advertising budget would you like to invest in ( you can choose among the following options: ) the Internet
Sales Promotion - If it's appropriate on your business, you really should incorporate product sales promotion activities into your promoting and promo plan, including: offering free of charge samples
point of purchase displays
Publicity - Illustrate how you want to generate advertising. While press announcements spring to mind, that is only one way to obtain people spreading the word about your business. Consider: product roll-outs
special events, which include community involvement
obtaining and employing testimonial
2 . 1 . six your competition
decide who your competition are.
What markets or perhaps market segments your competitors serve;
What rewards your competition offers;
Why buyers buy from these people;
And as very much as possible of the products and/or services, pricing, and promotion.
2 . 1 ) 7 the business's functions
describes the physical needs of your company operation, just like your company physical position, facilities and equipment what type of business you'll be operating
include details about inventory requirements and suppliers description from the manufacturing method.
2 . 1 ) 8 economic projections and plans
The income statement, the cashflow projection and the balance sheet(brief explanation/analysis of these 3 statements)
(Write the summary one to three paragraphs only. Shows the details you've made elsewhere in your strategy. Then end your business plan's executive overview with a concluding sentence or maybe more that answers the question " Why is it a winning business? ”)
2 . installment payments on your Product or Service Description
(Technical info can be cemented to the appendix. You should focus on the benefit/s your option offers for the target market. ) Describe the products or services you sell. (think when it comes to customer demands and consumer...